GEICO

To get ready for a summer full of soccer tournaments and partnerships, GEICO asked us to create a couple of spots under the ‘However you fan’ platform, targeting bilingual bicultural Hispanics. Staying true to their comedic approach to deliver effective messages, we focused on showing how these aficionados get more out of their fútbol fan experience, as a parallel to all the ‘more’ they get with GEICO’s auto insurance.